To serve as a connector for the greater Edmonton music community, helping artists, venues and industry partners grow stronger together.
Prairie Song Alliance was born out of a deep love for local music and a desire to build something sustainable for independent artists across Alberta. Rooted in the prairies, we are committed to fostering community, creativity, and fair opportunity. We also recognize the need for venues to have access to reliable, high-quality performers. That’s why we curate a trusted roster of artists—helping venues book with confidence while building strong, ongoing partnerships that benefit everyone involved.
For Artists: We handle the logistics and promotion so you can focus on the music. We will also help you to build meaningful relationships with other artists, venues and professionals. In addition to all of this, you'll enjoy periodic development opportunities that will be hosted by PSA.
For Venues: We work with you to determine a fair performance rate. A portion of that fee supports the Alliance—covering artist coordination, promotion, and administrative costs—while ensuring artists are paid fairly. You will also be promoted through our network as we work to drive traffic to your business through active engagement with our network through social media and other channels.
For Businesses: Our network relies on local professionals and businesses like producers, graphic designers, music stores and so much more. As part of the music ecosystem, our aim is to ensure your business is supported and your brand is elevated.
Our Role: We bridge the gap between venues, artists and music-adjacent businesses curating quality shows and handling the behind-the-scenes details so everyone wins.
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